Privacy Policy Overview of Martins e Cia LTDA

Last Updated: February 24, 2023

Martins e Cia LTDA, headquartered in Teresina, Piauí, Brazil, takes your privacy seriously and is committed to protecting the personal data of its customers, partners, suppliers, and users (“Users” or “you”) of its website and related platforms (“Store”).

Importance of This Privacy Policy

This Privacy Policy explains how we collect, use, and disclose personal information gathered through our Store and communications with you. It applies exclusively to data collected via our Store and aims to give you transparency about your rights and the way your data is handled.

By accessing the Store or providing any personal data, you acknowledge and agree to the terms outlined in this policy.

Key Definitions

• Personal Data: Any information that identifies or can identify an individual, such as name, CPF (Brazilian tax ID), birthdate, IP address, etc.
• Sensitive Personal Data: Information revealing racial or ethnic origin, religious beliefs, political opinions, union membership, health data, genetic or biometric data.
• Data Processing: Any operation performed on personal data, including collection, storage, use, disclosure, or deletion.
• Data Protection Laws: Legal provisions regulating the processing of personal data, including Brazil’s General Data Protection Law (LGPD).

How We Use Your Personal Data

We collect and use your personal data to:

• Facilitate purchase and service delivery through the Store.
• Confirm or update your information.
• Send you information and offers tailored to your interests.
• Personalize your experience on the Store.
• Contact you via phone, email, or messages for commercial purposes, in compliance with applicable laws.

Additionally, your data may be used to:

• Comply with legal or judicial obligations.
• Protect our rights, privacy, and security.
• Detect and prevent fraud.
• Enforce our Terms and Conditions.

Note: Our platform is not intended for individuals under 18 years old, and we request that minors do not submit personal data.

Data Collection Details

When You Interact with Us

• Contact Information: Name, phone number, city, state, email.
• Information You Provide: Questions, complaints, suggestions via forms.

During General Browsing

• Location Data: Geolocation data when accessing the Store.
• Preferences: Interests related to products/services, based on your input or inferred data.
• Browsing Data: Pages visited, interactions, browser and device details, IP address, referral sites.
• Anonymous Data: Aggregated or de-identified data used for research and improving our services.

We do not collect sensitive personal data.

Cookies and Automatic Data Collection

The Store uses cookies and similar technologies to enhance your experience:

• Cookies collect browser type, visit duration, pages viewed, language preferences, and traffic data.
• Pixel tags and web beacons help track user actions, measure marketing campaign success, and collect usage statistics.

You can manage or disable cookies through your browser settings in popular browsers like Chrome, Firefox, Safari, Internet Explorer, Edge, and Opera.

Sharing Your Data

We may share your data with:

• Partner companies or service providers supporting our business (e.g., hosting, fraud management, marketing).
• Third parties helping manage the Store.
• Entities involved in corporate restructuring, mergers, or sales.

These partners may be located in Brazil, the United States, Argentina, or other countries.

International Data Transfers

Your data may be transferred or accessed globally within our corporate group and partners, adhering to this Privacy Policy.

Your Rights as a User

You have the right to:

1. Confirm if your data is being processed.
2. Access your personal data.
3. Request corrections of incomplete or outdated data.
4. Request anonymization, blocking, or deletion of unnecessary or unlawfully processed data.
5. Request data portability to other service providers.
6. Request deletion of data processed with your consent, as permitted by law.
7. Obtain information about third parties with whom data was shared.
8. Know the consequences of refusing consent.
9. Revoke consent at any time.

Requests may require identity verification and are subject to legal restrictions.

Data Security Measures

We implement technical and organizational measures to protect your personal data. However, no system is 100% secure. If you suspect a security breach, please notify us immediately.

External Links and Third-Party Services

Our Store may contain links to external websites, social media, or third-party services. We are not responsible for their privacy practices. We recommend reviewing their privacy policies before sharing personal data.

Policy Updates

We may update this Privacy Policy at any time. Changes will be posted on the Store with the updated revision date. Significant changes may be communicated via contact information you provided.

Your continued use of the Store after changes indicates acceptance of the revised policy. If you disagree, please stop using the Store.

Contact Information

For questions or to exercise your data rights, contact:

• Responsible Person: Nara Melo Martins
• Email: [email protected]

By understanding this Privacy Policy, you can better appreciate how Martins e Cia LTDA respects and protects your personal data while providing a secure and personalized shopping experience.